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	<title>Comments on: Re: Nothing is the Future</title>
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	<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/</link>
	<description>the neverending reference interview of life</description>
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		<title>By: uberVU - social comments</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-496</link>
		<dc:creator><![CDATA[uberVU - social comments]]></dc:creator>
		<pubDate>Wed, 10 Feb 2010 05:56:20 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-496</guid>
		<description><![CDATA[&lt;strong&gt;Social comments and analytics for this post...&lt;/strong&gt;

This post was mentioned on Twitter by wawoodworth: Blogged: Regarding &quot;Nothing is the Future&quot;. (Response post to Academic Librarian post) http://bit.ly/dDkkvl #librarian #future...]]></description>
		<content:encoded><![CDATA[<p><strong>Social comments and analytics for this post&#8230;</strong></p>
<p>This post was mentioned on Twitter by wawoodworth: Blogged: Regarding &#8220;Nothing is the Future&#8221;. (Response post to Academic Librarian post) <a href="http://bit.ly/dDkkvl" rel="nofollow">http://bit.ly/dDkkvl</a> #librarian #future&#8230;</p>
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		<title>By: Tweets that mention Re: Nothing is the Future « Agnostic, Maybe -- Topsy.com</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-484</link>
		<dc:creator><![CDATA[Tweets that mention Re: Nothing is the Future « Agnostic, Maybe -- Topsy.com]]></dc:creator>
		<pubDate>Sat, 06 Feb 2010 22:00:37 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-484</guid>
		<description><![CDATA[[...] This post was mentioned on Twitter by Buffy Hamilton, Andy Woodworth, Bobbi Newman, Jill ONeill, topsy_top20k and others. topsy_top20k said: Blogged: Regarding &quot;Nothing is the Future&quot;. (Response post to Academic Librarian post) http://bit.ly/dDkkvl #librarian #future [...]]]></description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Buffy Hamilton, Andy Woodworth, Bobbi Newman, Jill ONeill, topsy_top20k and others. topsy_top20k said: Blogged: Regarding &quot;Nothing is the Future&quot;. (Response post to Academic Librarian post) <a href="http://bit.ly/dDkkvl" rel="nofollow">http://bit.ly/dDkkvl</a> #librarian #future [...]</p>
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		<title>By: Andy</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-468</link>
		<dc:creator><![CDATA[Andy]]></dc:creator>
		<pubDate>Thu, 04 Feb 2010 18:23:06 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-468</guid>
		<description><![CDATA[Tim, I agree with your points. I think some of what we are talking about could be remedied by teaching librarians (current &amp; in school now) some basic marketing principles and techniques. While well funded libraries can hire marketing people to do it full time, I believe this represents a minority of total libraries. 

The last focus group report I read for my system (circa 2007) talked about what different groups of patrons thought of the library. (I wish I could find the report for the purposes of this post, but I think the desk pixies made it into bedding.) While it was informative to get opinions and examine requests of patrons, it did not ask the groups to place priorities on them. I think there is a lot of contextual vacuum that exists in our basic patron surveys. We ask people what they like or want, but we don&#039;t ask the important follow-up of how much they want it. In other words, sure, they wanted the library to have or do things, but there was no mention of the importance or level of desire to them. 

I guess the real question is, what do we do to resolve this?]]></description>
		<content:encoded><![CDATA[<p>Tim, I agree with your points. I think some of what we are talking about could be remedied by teaching librarians (current &amp; in school now) some basic marketing principles and techniques. While well funded libraries can hire marketing people to do it full time, I believe this represents a minority of total libraries. </p>
<p>The last focus group report I read for my system (circa 2007) talked about what different groups of patrons thought of the library. (I wish I could find the report for the purposes of this post, but I think the desk pixies made it into bedding.) While it was informative to get opinions and examine requests of patrons, it did not ask the groups to place priorities on them. I think there is a lot of contextual vacuum that exists in our basic patron surveys. We ask people what they like or want, but we don&#8217;t ask the important follow-up of how much they want it. In other words, sure, they wanted the library to have or do things, but there was no mention of the importance or level of desire to them. </p>
<p>I guess the real question is, what do we do to resolve this?</p>
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		<title>By: Peter Bromberg</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-467</link>
		<dc:creator><![CDATA[Peter Bromberg]]></dc:creator>
		<pubDate>Thu, 04 Feb 2010 14:56:33 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-467</guid>
		<description><![CDATA[I&#039;d get with Tim if we can change that last line to &quot;Give your patrons what they want AND do a little better.&quot;  I think we can educate with being paternalistic snobs, and THAT is our best strategic choice -- the one that will help us survive and thrive.]]></description>
		<content:encoded><![CDATA[<p>I&#8217;d get with Tim if we can change that last line to &#8220;Give your patrons what they want AND do a little better.&#8221;  I think we can educate with being paternalistic snobs, and THAT is our best strategic choice &#8212; the one that will help us survive and thrive.</p>
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		<title>By: Tim</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-465</link>
		<dc:creator><![CDATA[Tim]]></dc:creator>
		<pubDate>Thu, 04 Feb 2010 07:18:52 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-465</guid>
		<description><![CDATA[I&#039;ve never found &quot;patron-centric&quot; sentiments fully satisfying. Certainly, libraries should be responsive to their patrons. In the case of government-funded libraries that&#039;s not just good policy, but essential to good government. 

But still, it misses something and, at the risk of being called a snob, a futurist and a hack, it needs saying. 

&lt;b&gt;Snob:&lt;/b&gt; Libraries exist in part to educate people. Often that means helping them to learn things they know they don&#039;t know—to provide answers to their questions. But libraries also exist to help patrons to know things they don&#039;t know they don&#039;t know—to help them frame better questions, and expand the sort of questions they&#039;re asking. 

&lt;b&gt;Futurist:&lt;/b&gt; Giving your patrons what they want is reactive. You&#039;ve also got to be looking at what they &lt;i&gt;will&lt;/i&gt; want. Sometimes that&#039;s just being ahead of the curve. Sometimes it means ignoring what your patrons want, because it&#039;s a blind alley. 

A humorous thought: Without library obstructionists, libraries could change when it was needed, and not need library futurists to tell them what was coming!

&lt;b&gt;Hack:&lt;/b&gt; Libraries don&#039;t exist to perpetuate jobs for librarians. But there&#039;s value in perpetuating libraries even so. We need library futurists to tell us when the future is working against libraries. So, for example, patrons want ebooks, but current ebook pricing and distribution models for libraries are a  serious &quot;down elevator&quot; for libraries and for library values like privacy and free speech. If libraries don&#039;t stand up for something better—even if that means refusing to give patrons  ebooks now—they&#039;re going to find themselves backed into a corner. And you can&#039;t give your patrons what they want if you&#039;re in a corner. Hmm.

In sum, don&#039;t give your patrons what they want. Do a little bit better!]]></description>
		<content:encoded><![CDATA[<p>I&#8217;ve never found &#8220;patron-centric&#8221; sentiments fully satisfying. Certainly, libraries should be responsive to their patrons. In the case of government-funded libraries that&#8217;s not just good policy, but essential to good government. </p>
<p>But still, it misses something and, at the risk of being called a snob, a futurist and a hack, it needs saying. </p>
<p><b>Snob:</b> Libraries exist in part to educate people. Often that means helping them to learn things they know they don&#8217;t know—to provide answers to their questions. But libraries also exist to help patrons to know things they don&#8217;t know they don&#8217;t know—to help them frame better questions, and expand the sort of questions they&#8217;re asking. </p>
<p><b>Futurist:</b> Giving your patrons what they want is reactive. You&#8217;ve also got to be looking at what they <i>will</i> want. Sometimes that&#8217;s just being ahead of the curve. Sometimes it means ignoring what your patrons want, because it&#8217;s a blind alley. </p>
<p>A humorous thought: Without library obstructionists, libraries could change when it was needed, and not need library futurists to tell them what was coming!</p>
<p><b>Hack:</b> Libraries don&#8217;t exist to perpetuate jobs for librarians. But there&#8217;s value in perpetuating libraries even so. We need library futurists to tell us when the future is working against libraries. So, for example, patrons want ebooks, but current ebook pricing and distribution models for libraries are a  serious &#8220;down elevator&#8221; for libraries and for library values like privacy and free speech. If libraries don&#8217;t stand up for something better—even if that means refusing to give patrons  ebooks now—they&#8217;re going to find themselves backed into a corner. And you can&#8217;t give your patrons what they want if you&#8217;re in a corner. Hmm.</p>
<p>In sum, don&#8217;t give your patrons what they want. Do a little bit better!</p>
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		<title>By: 50 cent/robot/owl city/africa is the future &#171; Across Divided Networks</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-461</link>
		<dc:creator><![CDATA[50 cent/robot/owl city/africa is the future &#171; Across Divided Networks]]></dc:creator>
		<pubDate>Wed, 03 Feb 2010 15:13:08 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-461</guid>
		<description><![CDATA[[...] I think Andy is very much right that people are the future. Surely one of the big lessons of the Internet in general and web 2.0 in particular is that people [...]]]></description>
		<content:encoded><![CDATA[<p>[...] I think Andy is very much right that people are the future. Surely one of the big lessons of the Internet in general and web 2.0 in particular is that people [...]</p>
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		<title>By: Andy</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-460</link>
		<dc:creator><![CDATA[Andy]]></dc:creator>
		<pubDate>Wed, 03 Feb 2010 15:05:01 +0000</pubDate>
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		<description><![CDATA[Steven,

I do read your blog over on LJ as it helps to see commentary from the academic library field. (And I enjoyed your presentations at Pres4Lib2009, so I tend to keep track of you and others who presented  that day.) In re-reading your post to freshen my memory, it seems to me to be an affirmation of convergent evolution of thought; we come to the same sorts of conclusion somewhat independent of each other.

Now, whether this fuels the so-called echo chamber of online library thought, that&#039;s another story. However, I&#039;m more interested in what it will take to get the ideas implemented. We are certainly a people business and that business thrives on relationships: personal, political, community, and cause. I don&#039;t think we&#039;ve lost that focus at the individual level, but our online commentary has made it seem that we have.]]></description>
		<content:encoded><![CDATA[<p>Steven,</p>
<p>I do read your blog over on LJ as it helps to see commentary from the academic library field. (And I enjoyed your presentations at Pres4Lib2009, so I tend to keep track of you and others who presented  that day.) In re-reading your post to freshen my memory, it seems to me to be an affirmation of convergent evolution of thought; we come to the same sorts of conclusion somewhat independent of each other.</p>
<p>Now, whether this fuels the so-called echo chamber of online library thought, that&#8217;s another story. However, I&#8217;m more interested in what it will take to get the ideas implemented. We are certainly a people business and that business thrives on relationships: personal, political, community, and cause. I don&#8217;t think we&#8217;ve lost that focus at the individual level, but our online commentary has made it seem that we have.</p>
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		<title>By: stevenb</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-456</link>
		<dc:creator><![CDATA[stevenb]]></dc:creator>
		<pubDate>Wed, 03 Feb 2010 13:48:56 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-456</guid>
		<description><![CDATA[Good post Andy. Just curious. I had written about the librarians&#039; comunity focus on the future myself at From the Bell Tower, my LJ column, just a few days before Wayne&#039;s post. I wouldn&#039;t say they are the same, but I think I give an added dimension to the disucssion. Had you not seen my column? It typically appears with each weekly issue of LJ&#039;s Academic Libary Newswire - and perhaps you are not able to follow the academic library publications from LJ. My point is that librarians should look within to prepare for the future, and do so in a way that is relevant to their environment. I do caution that it is important to be thinking about the future, and what actions one can take. If you also read some of my posts at Designing Better Libraries you&#039;ll see that I&#039;ve been writing about the important of focusing on a few basic things as we go into the future - and none of them are technology based (building relationships, creating meaning for the users, taking a &quot;totality&quot; view of library operations). See more at:
http://www.libraryjournal.com/article/CA6716777.html?rssid=191]]></description>
		<content:encoded><![CDATA[<p>Good post Andy. Just curious. I had written about the librarians&#8217; comunity focus on the future myself at From the Bell Tower, my LJ column, just a few days before Wayne&#8217;s post. I wouldn&#8217;t say they are the same, but I think I give an added dimension to the disucssion. Had you not seen my column? It typically appears with each weekly issue of LJ&#8217;s Academic Libary Newswire &#8211; and perhaps you are not able to follow the academic library publications from LJ. My point is that librarians should look within to prepare for the future, and do so in a way that is relevant to their environment. I do caution that it is important to be thinking about the future, and what actions one can take. If you also read some of my posts at Designing Better Libraries you&#8217;ll see that I&#8217;ve been writing about the important of focusing on a few basic things as we go into the future &#8211; and none of them are technology based (building relationships, creating meaning for the users, taking a &#8220;totality&#8221; view of library operations). See more at:<br />
<a href="http://www.libraryjournal.com/article/CA6716777.html?rssid=191" rel="nofollow">http://www.libraryjournal.com/article/CA6716777.html?rssid=191</a></p>
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		<title>By: Andy</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-451</link>
		<dc:creator><![CDATA[Andy]]></dc:creator>
		<pubDate>Tue, 02 Feb 2010 15:32:23 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-451</guid>
		<description><![CDATA[I&#039;ve always liked the phrase &quot;leading from the rear&quot;. For libraries, I think it is a combination of meeting community needs and offering what we hope is the next logical step. An example would be that, in offering face to face reference service, we offer reference via phone, chat, email, and text (all of the current popular communication mediums). Likewise, with books, we offer e-books, audio books, books in other languages, and books on MP3 players. 

It&#039;s as if we have our own wonder wheel (much like the Google visual search option), but at times, people get focused on the parts on the outside rather than what lays in the center.]]></description>
		<content:encoded><![CDATA[<p>I&#8217;ve always liked the phrase &#8220;leading from the rear&#8221;. For libraries, I think it is a combination of meeting community needs and offering what we hope is the next logical step. An example would be that, in offering face to face reference service, we offer reference via phone, chat, email, and text (all of the current popular communication mediums). Likewise, with books, we offer e-books, audio books, books in other languages, and books on MP3 players. </p>
<p>It&#8217;s as if we have our own wonder wheel (much like the Google visual search option), but at times, people get focused on the parts on the outside rather than what lays in the center.</p>
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		<title>By: Andy</title>
		<link>http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-450</link>
		<dc:creator><![CDATA[Andy]]></dc:creator>
		<pubDate>Tue, 02 Feb 2010 15:21:36 +0000</pubDate>
		<guid isPermaLink="false">http://agnosticmaybe.wordpress.com/2010/02/02/re-nothing-is-the-future/#comment-450</guid>
		<description><![CDATA[Although, I think we should draw the line on smoke signals.

In all seriousness, I&#039;d also like to point out that libraries should not be completely beholden to all mediums. We have been weeding out our cassette collection due to poor circulation (even though I will see patrons with walkmans; yes, really). If you think about it from the large scale, cars are no longer being built with cassette players and music stores have (in large, save for some small specialty or mom &#039;n pop) dropped cassettes from their inventories. There is a inflection point where the medium doesn&#039;t exhibit enough value for its continued support and use.]]></description>
		<content:encoded><![CDATA[<p>Although, I think we should draw the line on smoke signals.</p>
<p>In all seriousness, I&#8217;d also like to point out that libraries should not be completely beholden to all mediums. We have been weeding out our cassette collection due to poor circulation (even though I will see patrons with walkmans; yes, really). If you think about it from the large scale, cars are no longer being built with cassette players and music stores have (in large, save for some small specialty or mom &#8216;n pop) dropped cassettes from their inventories. There is a inflection point where the medium doesn&#8217;t exhibit enough value for its continued support and use.</p>
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